Your Red River Adventure

Starts Here!

Countdown to Christmas 2021

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Wild Bill’s Ski & Snowboard welcomes you to the beautiful mountain town of Red River, New Mexico. Wild Bill’s has been in business since the mid 1981 and owned by current owner K Bolan since 1993. We are striving for a great rental experience for you, the customer, while protecting your health and ours. We ask your patience and understanding as we all traverse this uncharted territory together.

Welcome to

Wild Bill’s Ski & Snowboard

Your Red River adventure starts at Wild Bill’s Ski & Snowboard! Our goal is to be your ONE STOP SHOP! Whether you are a beginner at skiing or boarding or an expert on the mountain, we have the right equipment to meet and exceed your needs. Wild Bill’s certified technicians will expertly fit your equipment to ensure your comfort so that get the most out of your time on the snow. We are conveniently located at the intersection of Main Street and Pioneer (a block and a half from the Red River Ski Area, and a half block walk to our new Platinum chair).

Wild Bill’s has rental packages to fit both your budget and level of expertise. Wild Bill’s has the BEST RENTAL AT THE BEST PRICE! Our retail area has gloves, goggles, beanies, caps, sleds…whatever you may need to enjoy your Red River Winter vacation. Wild Bill’s has built a business based on customer service and attention to your needs. Our customer service is tops!

Our tech room is equipped with Wintersteiger machines to tune our equipment and keep it in top shape; Wild Bill’s certified technicians can also service your personal skis or snowboard; we can wax or do a complete tune on your equipment so that it is in top shape.

**Policies may change as we receive new information from our ski areas and our state health department. Please continue to check back on the webpage from time to time for updates.**


To complete your vacation package, Wild Bill’s offers four units available for nightly rental. These rooms are located close to the platinum chair.


Wild Bill’s has flexible packages! You can rent a complete equipment package or ala carte if your just need skis, boots or poles.


Reserve your equipment online! If you reserve three days in advance, we will it ready and set up to help you get on the snow faster.


The Koffee House is Red River’s best little coffee spot!


The Summer shop has it all! From unique, handcrafted jewelry and gifts, to toys and stuffed animals for the wee little adventurer, as well as fishing and camping supplies, and so much more.


Wild Bill’s Ski Shop is located at 325 West Main Street at the corner of Pioneer in beautiful, downtown Red River, New Mexico.


Wild Bill’s carries an array of accessories to enhance your skiing experience. From goggles and gloves to outerwear. You can never protect yourself enough from sun and wind while enjoying all the thrills the mountain offers. Be sure and stock up on lip balm and sunscreen before your next run through the powder! We have all of the last-minute necessities to enhance your mountain experience


Each ski rental package includes skis, boots and poles. Wild Bill’s has three ski packages to choose from: Basic, Performance and High Performance. We also offer a Demo Package for the skier that is looking for the highest performing equipment. We have two packages for our snowboarders: a Basic Snowboard package and for the discriminating snowboarder a Performance package with high end retail snowboards that will please the most experienced snowboarder.

For those new to skiing or snowboarding, the Wild Bill’s technicians can walk you thru every step of the process to make your ski rental/snowboard rental easy! We are committed to great fit and comfort. Skiing and snowboarding should be fun, not confusing! Wild Bill’s staff are friendly, knowledgeable and dedicated to customer service! We want your skiing experience in Red River to be the best it can be!